A 2d animation development company in India is usually hired to create animated movies, cartoons, advertisements, marketing videos, educational material, corporate presentations, video games, and much more. Or in other words, one can say that you will need a 2d animation development company to create almost any kind of marketing or educational material. The rise of video content to promote a product or service is the easiest way to increase conversion rates. Companies hire animation teams to help them create videos both with the help of online and offline tools.

Animated videos created by a 2d animation development company in India have a huge impact on the audience. These videos are adorable and connect with the audience’s brain through visual, auditory, and kinesthetic. Such videos created by a 2d animation development company use colors and styles to present a visual story accompanied by lively music and dialogues. The creation of such videos is serious business though they tackle the outcome of the product through humor to grab the audience’s attention. 

What are 2D Animation Videos?

In the simplest terms, a 2D animation or two-dimensional animation video created by a 2d animation development company in India has objects and characters in the two-dimensional space. They thus have only width and height. They are the most traditional style of animation being used since the 1800s. The earlier forms of animated videos were created by drawing individual frames of drawings that differed slightly and then pulled together to create motion. The same concept is used by any 2d animation development company but with software. The software uses 24 frames for every second to produce movement.

The process of animation has been further digitized by a 2d animation development company in India. Modern animation methods provide options to draw characters, objects, and backgrounds directly on the computer to animate them. Creating any animation video by a 2d animation development company consists of three main phases of development. These phases may vary slightly as per the company and the need of the project. These phases are known as pre-production, production, and post-production. Each phase has multiple smaller works and professionals involved to create a perfect animation video.

Pre-Production Phase

The first stage of creating animations, as followed by any 2d animation development company in India, involves developing a suitable story. This story then requires the 2d animation development company to write a script for the story, design the characters, create a storyboard, choose the different color palettes, create the background, and record voice-overs. This is the preparation stage of any animation that needs to be done properly to attain success. For instance, a well-written script should contain the storyline and detail all visual action.

The storyboard created by a 2d animation development company in India is based on the script and is a visual representation of the frames and events to show their organization. The characters, backgrounds, and other visual elements that will be used in the animation by the 2d animation development company depend upon the strength of the storyboard. These items start as simple sketches and are later detailed, colored, and various styles of lighting are used as per the requirements of the storyboard. The backgrounds also follow a similar process and are the platform where all the action comes alive.

Production Phase

This phase of development at any 2d animation development company in India gathers all the material together to produce relevant scenes. This process followed at any 2d animation development company includes painting the backgrounds, creating character movements, producing individual scenes, making the rough animations, and then cleaning up the animation. This stage includes the coloring and painting of the drawings and objects in the software through compositing and export. Trained animators then draw out an exposure sheet that has all the instructions to create every scene in the animation.

The exposure sheet creation is a tedious process that divides the animation into five basic parts. These parts may vary slightly, but any good 2d animation development company in India will include actions, timings, animation layers, dialogues and music, view perspective, and backgrounds. This brings out a rough 2D animation from the toils of the 2d animation development company, which needs to be cleaned up and polished. This can be done by inbetweening to smoothen the animation or tracing a new layer directly over the layers in a different color. These scenes are then combined and composed with sounds and effects.

Post-Production Phase

This final phase followed at the 2d animation development company in India edits the final 2D animation to produce the final product. This phase includes adding or deleting sound effects or adjusting their timing to increase the emotional impact and connect with the audience. Once everything has been sent through quality control and everything is in place, the final version can be rendered and exported to its different formats. This is the most basic method of creation of any animation video at a good 2d animation development company.

Online Tools

The whole process of the creation of an animation video by a 2d animation development company may sound quite complicated and time-consuming. The creation of animation requires a professional team to handle all processes and ensure a professional outcome. However, a variety of online tools are nowadays available that shorten this entire process through automation. These tools do not require any professional skills to create an animation and can save an organization a lot of time and money they would otherwise spend on production. Usually, a good 2d animation development company in India does not short fuse the process as they are well aware that such practices hamper the quality.

Conclusion

Animation videos created by a 2d animation development company in India are almost everywhere nowadays. These animations created by a 2d animation development company can be seen on the television, the internet, movies, games, billboards, and more. The magic of these animations is their instant connection with the audience that helps an organization use them as effective marketing tools. The process of creating an animation video is quite complicated and will need a team of professionals. However, online tools can shorten this creation process, especially if you are not too concerned with quality.